What does the Lexus version of a yule log look like when you have a car covered in over forty-thousand LED lights? It's LIT. For this social project, I got to have a little fun in addition to copywriting... like buying props and decorating the set. I learned everything about decorating a Christmas tree from my mom. Thanks mom! 

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Agency: Team One

Copywriter: Claire Ayoub, Brandee Dudenhoefer

Art Director: Ben Fong

Set Decoration: Brandee Dudenhoefer

Photography: Matt Hartz