Shopify is committed to building a more sustainable future for both the planet and the communities it serves. Each year, the company publishes a comprehensive report to align internal and external stakeholders around its environmental initiatives and progress toward long-term sustainability goals.

For the 2021 report, we partnered with cross-functional teams to create a new visual and content identity, along with updated guidelines to bring consistency and clarity to the story. As lead content designer, I shaped the overall information architecture and content hierarchy for a new landing page that houses both current and past reports. I also served as principal editor for the full PDF report—editing every draft, providing in-depth feedback, and guiding partners to align with Shopify’s voice, tone, and brand guidelines.

Credits: 
Content Design: Brandee Dudenhoefer, Alexandra Hunter
Design: Blake Stevenson, Rachel Tiscione, Carolyn Schissler
Design Lead: Matthew Vaile
Creative Direction: Eurie Kim